UTM → opty → target

Design the revenue. Set the target.

Opty amount is yours. Target is yours. UTMs pull a post into that opty. Forecast is weighted pipeline against the target.

Campaign nameSlugNetworkSprout post idutm_sourceutm_mediumutm_campaignutm_contentOpty amount ($)Target ($)

HeadlineSubheadOffer

CTA

Plumb

Look for an object

OpportunityAccount → Opportunity (deal)

Source field to plumb

Origin writes here on Opportunity. Dev names stay. We jetflyify later.

Preview lead page

How your HTML plugs in

Keep the form you already have. Change the action to /api/lead, drop the hidden fields, and the engine does the rest. Demo the trial HTML on Trial.

Paste these into any existing form. The ticket field iota fills from the query string when someone arrives from Sprout.

<input type="hidden" name="slug" value="q3-pipeline" />
<input type="hidden" name="sp" value="li_2041" />
<input type="hidden" name="utm_source" value="linkedin" />
<input type="hidden" name="utm_medium" value="social" />
<input type="hidden" name="utm_campaign" value="q3-pipeline" />
<input type="hidden" name="utm_content" value="founder-note" />
<input type="hidden" name="iota" value="" />