LinkedIn
li_204118,420 imp · 312 clicksRevenue attribution is still a person in a spreadsheet matching a LinkedIn URL to a HubSpot contact. That person is the engine. They should not be.
The post
Sprout prints the post id onto the URL. UTM pulls that click into the opty. Won revenue sits on this post.
This hits the same webhook a publisher would. Paste JSON, print a ticket, open the lead page with that ticket on the URL.
Revenue attribution is still a person in a spreadsheet matching a LinkedIn URL to a HubSpot contact. That person is the engine. They should not be.
Workshop, not webinar. Bring one campaign. We stamp the grain live.
TOFU/MOFU glue should be a 200-byte JSON grain, not a CRM. Sprout knows the post. The page knows the person. The CRM should receive both.
If your lead form does not carry the Sprout post id, you are guessing. Stamp it.